The huge importance of customer retention: It costs around 20 to 40 times more to attract a new customer than to keep hold of an existing one.

NeuroBayes from Blue Yonder:
Early Warning System for Customers Looking to Switch Providers
Deploy customer retention measures to tackle and counteract your customers' willingness to leave in good time
Every company has its fair share of "shaky customers" within its portfolio. Predictive analytics allows you to reduce the risk of losing your customers by setting up an early warning system. When you use Blue Yonder to analyze your data systematically in an effort to retain your customers, you are able to recognize the crucial indicators pointing towards unsatisfied customers, and to identify those who may potentially cancel their contracts. This provides you with sufficient time to sway your customers in the other direction by calling them, sending them vouchers, or using any other specific gesture that will help.
| Customer Satisfaction Management |
"Each customer deserves our undivided attention," is what is written within BGV's mission statement. When working together with Blue Yonder, customer satisfaction management means the following:
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